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Retail & Ecommerce

Digital Marketing & PR

Retail & Ecommerce

Digital Marketing
& PR

Digital Marketing & PR Case Study

Client

Startup Client

Location

2014 Las Vegas, NV

Project Brief

In 2014, BRAND began a partnership with an intrepid retail CPG start-up in a new, highly regulated industry. We created every aspect of the brand from the ground up: its name and identity, packaging and promotions, robust e-commerce website and SEO campaign, merchandise lines, store designs, customer experience and much more.

Our Digital Marketing and PR services, have positioned this brand as one of the most recognized and respected in its industry. And it’s poised for massive, nationwide growth. Take a look.

Due to client requests we are not able to share their name.

Digital Marketing & PR Case Study

Client

Startup Client

Location

2014 Las Vegas, NV

Project Brief

In 2014, BRAND began a partnership with an intrepid retail CPG start-up in a new, highly regulated industry. We created every aspect of the brand from the ground up: its name and identity, packaging and promotions, robust e-commerce website and SEO campaign, merchandise lines, store designs, customer experience and much more.

Our Digital Marketing and PR services, have positioned this brand as one of the most recognized and respected in its industry. And it’s poised for massive, nationwide growth. Take a look.

Due to client requests we are not able to share their name.

Public Relations

The client’s use of advertising to explode brand awareness, promote name recognition and jumpstart engagement has been limited to niche market consumer publications and ad networks.

So, we’ve created PR strategies and tactics that tell the brand’s story, document its achievements and position its leaders as industry subject matter experts via earned media.

Our ongoing campaigns have captured the interest of mainstream and niche media outlets and their audiences across the nation and around the world. They have helped establish and distinguish the brand as a bona fide, authoritative leader in a rapidly evolving marketplace.

2.61B+

Total Impressions To Date

$16.5M

Total Ad Value To Date

654%

Return On Investment

Public Relations

2.61B+

Total Impressions To Date

$16.5M

Total Ad Value To Date

654%

Return On Investment

The client’s use of advertising to explode brand awareness, promote name recognition and jumpstart engagement has been limited to niche market consumer publications and ad networks.

So, we’ve created PR strategies and tactics that tell the brand’s story, document its achievements and position its leaders as industry subject matter experts via earned media.

Our ongoing campaigns have captured the interest of mainstream and niche media outlets and their audiences across the nation and around the world. They have helped establish and distinguish the brand as a bona fide, authoritative leader in a rapidly evolving marketplace.

Digital Marketing

SEO and Local SEO

BRAND fully understands the power, importance and use of digital marketing and analytics, especially in creating and growing a new brand’s online presence in a complex and confusing marketplace.

While this client can’t take advantage of our full spectrum of digital marketing services, the strategies and best practices we’ve deployed have established a strong digital footprint and delivered remarkable results that increase customer engagement, sales and loyalty.

+$6.4M

Ecommerce Revenue YOY

SEO

+345%

Organic Traffic YOY

+234%

YoY Pageviews to 1.9M

1,406

Page One Keywords

33 to 41

Domain Authority numbers

Local SEO

6.3M

Search & Map Views 2021

345K

Customer Actions

+1.03M

Listing Views YOY

+36K

Conversions YOY

Digital
Marketing

SEO and Local SEO

BRAND fully understands the power, importance and use of digital marketing and analytics, especially in creating and growing a new brand’s online presence in a complex and confusing marketplace.

While this client can’t take advantage of our full spectrum of digital marketing services, the strategies and best practices we’ve deployed have established a strong digital footprint and delivered remarkable results that increase customer engagement, sales and loyalty.

+$6.4M

Ecommerce Revenue YOY

SEO

+345%

Organic Traffic
YOY

+234%

YoY Pageviews
to 1.9M

1,406

Page One
Keywords

33 to 41

Domain Authority
Numbers

Local SEO

6.3M

Search & Map
Views 2021

345K

Customer
Actions

+1.03M

Listing Views
YOY

+36K

Conversions
YOY

Social Media & SMS

Social Media
Marketing

19%

Engagement Rate Facebook

12.5K

Organic Followers Instagram

3.5K

Organic Followers Facebook

SMS (Text)
Marketing

62K

Loyalty Members to Date

21%

Avg Click Through Rate (CTR)

7.3K+

Online Review Acquired

Social Media

&SMS

Social Media
Marketing

19%

Engagement
Rate Facebook

12.5K

Organic Followers
Instagram

3.5K

Organic Followers
Facebook

SMS (Text)
Marketing

62K

Loyalty Members
to Date

21%

Avg Click Through
Rate (CTR)

7.3K+

Online Review
Acquired

See More Client Work

It's time to grow your bottom line.

Start getting better results today

It's time to grow your bottom line.

Start getting better results today

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