Engineered Aesthetics
Creating the Face of a New Cosmetic Surgery Practice
Client
Engineered Aesthetics
Location
2020 Henderson, NV
Project Brief
Plastic surgeon Nitin Engineer asked BRAND to create a distinctive brand name and identity that would capture and communicate the essential characteristics and values inherent in his new practice. The seamless integration of science and art. The meticulous yet elegant synergy of cutting-edge technologies, imagination and artistic skill.
Creating the Face of a New Cosmetic Surgery Practice
Client
Engineered Aesthetics
Location
2020 Henderson, NV
Project Brief
Plastic surgeon Nitin Engineer asked BRAND to create a distinctive brand name and identity that would capture and communicate the essential characteristics and values inherent in his new practice. The seamless integration of science and art. The meticulous yet elegant synergy of cutting-edge technologies, imagination and artistic skill.
Corporate Identity
The brand’s name and imagery also needed to be clearly differentiated from the many other competing plastic surgery practices in the Las Vegas valley. It speaks of a unique practice environment and a level of professional expertise that inspires confidence and trust in patients and prospects who aspire to become the best versions of themselves.
Corporate Identity
The brand’s name and imagery also needed to be clearly differentiated from the many other competing plastic surgery practices in the Las Vegas valley. It speaks of a unique practice environment and a level of professional expertise that inspires confidence and trust in patients and prospects who aspire to become the best versions of themselves.
Logo Mark
The mark for Engineered Aesthetics was built from four lowercase “e” letters woven together into an archetypal figure representing the four cardinal directions.
The variable weight of each stroke depicts masculines and feminine aspects of power and grace in unity and balance that complement the fonts used in the logotype.
MedSpa Logo
Designed specifically to emulate the EA logotype style. This was intended to connect the MedSpa location within the Engineered Aesthetics facility.
Logo Mark
The mark for Engineered Aesthetics was built from four lowercase “e” letters woven together into an archetypal figure representing the four cardinal directions.
The variable weight of each stroke depicts masculines and feminine aspects of power and grace in unity and balance that complement the fonts used in the logotype.
MedSpa Logo
Designed specifically to emulate the EA logotype style. This was intended to connect the MedSpa location within the Engineered Aesthetics facility.
Branding
Branding
Corporate Signage
Corporate Stationary
Corporate Signage
Corporate Stationary
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