Retail & Ecommerce
Digital Marketing & PR
Retail & Ecommerce
Digital Marketing
& PR
Digital Marketing & PR Case Study
Client
Startup Client
Location
2014 Las Vegas, NV
Project Brief
In 2014, BRAND began a partnership with an intrepid retail CPG start-up in a new, highly regulated industry. We created every aspect of the brand from the ground up: its name and identity, packaging and promotions, robust e-commerce website and SEO campaign, merchandise lines, store designs, customer experience and much more.
Our Digital Marketing and PR services, have positioned this brand as one of the most recognized and respected in its industry. And it’s poised for massive, nationwide growth. Take a look.
Due to client requests we are not able to share their name.
Digital Marketing & PR Case Study
Client
Startup Client
Location
2014 Las Vegas, NV
Project Brief
In 2014, BRAND began a partnership with an intrepid retail CPG start-up in a new, highly regulated industry. We created every aspect of the brand from the ground up: its name and identity, packaging and promotions, robust e-commerce website and SEO campaign, merchandise lines, store designs, customer experience and much more.
Our Digital Marketing and PR services, have positioned this brand as one of the most recognized and respected in its industry. And it’s poised for massive, nationwide growth. Take a look.
Due to client requests we are not able to share their name.
Public Relations
The client’s use of advertising to explode brand awareness, promote name recognition and jumpstart engagement has been limited to niche market consumer publications and ad networks.
So, we’ve created PR strategies and tactics that tell the brand’s story, document its achievements and position its leaders as industry subject matter experts via earned media.
Our ongoing campaigns have captured the interest of mainstream and niche media outlets and their audiences across the nation and around the world. They have helped establish and distinguish the brand as a bona fide, authoritative leader in a rapidly evolving marketplace.
2.61B+
Total Impressions To Date
$16.5M
Total Ad Value To Date
654%
Return On Investment
Public Relations
2.61B+
Total Impressions To Date
$16.5M
Total Ad Value To Date
654%
Return On Investment
The client’s use of advertising to explode brand awareness, promote name recognition and jumpstart engagement has been limited to niche market consumer publications and ad networks.
So, we’ve created PR strategies and tactics that tell the brand’s story, document its achievements and position its leaders as industry subject matter experts via earned media.
Our ongoing campaigns have captured the interest of mainstream and niche media outlets and their audiences across the nation and around the world. They have helped establish and distinguish the brand as a bona fide, authoritative leader in a rapidly evolving marketplace.
Digital Marketing
SEO and Local SEO
BRAND fully understands the power, importance and use of digital marketing and analytics, especially in creating and growing a new brand’s online presence in a complex and confusing marketplace.
While this client can’t take advantage of our full spectrum of digital marketing services, the strategies and best practices we’ve deployed have established a strong digital footprint and delivered remarkable results that increase customer engagement, sales and loyalty.
+$6.4M
Ecommerce Revenue YOY
SEO
+345%
Organic Traffic YOY
+234%
YoY Pageviews to 1.9M
1,406
Page One Keywords
33 to 41
Domain Authority numbers
Local SEO
6.3M
Search & Map Views 2021
345K
Customer Actions
+1.03M
Listing Views YOY
+36K
Conversions YOY
Digital
Marketing
SEO and Local SEO
BRAND fully understands the power, importance and use of digital marketing and analytics, especially in creating and growing a new brand’s online presence in a complex and confusing marketplace.
While this client can’t take advantage of our full spectrum of digital marketing services, the strategies and best practices we’ve deployed have established a strong digital footprint and delivered remarkable results that increase customer engagement, sales and loyalty.
+$6.4M
Ecommerce Revenue YOY
SEO
+345%
Organic Traffic
YOY
+234%
YoY Pageviews
to 1.9M
1,406
Page One
Keywords
33 to 41
Domain Authority
Numbers
Local SEO
6.3M
Search & Map
Views 2021
345K
Customer
Actions
+1.03M
Listing Views
YOY
+36K
Conversions
YOY
Social Media & SMS
Social Media
Marketing
19%
Engagement Rate Facebook
12.5K
Organic Followers Instagram
3.5K
Organic Followers Facebook
SMS (Text)
Marketing
62K
Loyalty Members to Date
21%
Avg Click Through Rate (CTR)
7.3K+
Online Review Acquired
Social Media
&SMS
Social Media
Marketing
19%
Engagement
Rate Facebook
12.5K
Organic Followers
Instagram
3.5K
Organic Followers
Facebook
SMS (Text)
Marketing
62K
Loyalty Members
to Date
21%
Avg Click Through
Rate (CTR)
7.3K+
Online Review
Acquired
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